• Mayborn Group – Kind + Jugend

Stand design and development for Mayborn Group @ Kind+Jugend

The objective:

  • To create a space that showcases both, the brand and the product.
  • To show the visitors the high quality of the products.
  • A flexible solution, which allows for the stand to be fresh and relevant each year. The minimum life of the stand is three years.
  • The stand will operate a closed stand policy. The stand, therefore, will not be open to passing visitors. All visitors must report to reception before entry onto the stand.
Concept development
The biggest challenge was to find a way to make the stand modular, allowing different configurations for future shows. Elements like shelves, hanging bars and graphics had to be flexible.
Solution 1
Solution 2
Materials – Feel & look
Layout
Exterior

The exterior reflects their brand guidelines, developing different looks and incorporating different elements such as interactive screens, shop windows, the contrast of materials and shapes.

Option 1
Option 2
Option 3
Option 4
General layout
Counter
Testing pod
Stand design and development for Mayborn Group @ Kind+Jugend

My main responsibilities included:

  • Taking part in every stage of the design process from the moment we receive the brief to final delivery.
  • Designing and producing scaled floor plans and elevations including the layout of walls and detailed object placement.
  • Developing and visualising designs through 3D software using 3Ds Max, Rhino.
  • Generating technical drawings for production using Autocad.
  • Specifying materials, finishes, products, and processes for design elements.
  • Working closely with the Production manager and bringing On-site support.

Pictures at the show